Visionary businessman Jan Nehera founded the original Nehera clothing company in Czechoslovakia, which had over 130 retail stores in Europe, Africa and the US. However, the company did not survive the events of WWII. Decades later in 2014, Samuel Drira resurrected Nehera. Today the line focuses on luxury clothing inspired by the timeless heritage of the Slovak and Czech tailor studios started by Nehera himself. The label represents an unpretentious choice for a confident yet enigmatic woman.